Hello {firstname},
There's no easier way to start your own home
business than to purchase reprint rights to
HOT products.
Creating your own product may take you 3 months
to a year to get up and running...You can purchase
reprint rights and start marketing them within
days.
You can own the full reprint rights to 3 software
programs from Australian marketing expert Michael
Ross.
One of the products has actually achieved as high
as a 27% response rate when sent to the right set
of targeted prospects.
To find out more information on just how much
money you can make selling these 3 hot software
products from Michael Ross, click here now:
http://www.oraifite.com/triplepack.html
http://www.oraifite.com/triplepack.html AOL User Click Here
Yours in Success,
Sam Odiaka
Sam@oraifite.com
http://www.oraifite.com
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The RumourMan
RumourMan is a Free Electronic Newsletter. Like the
internet, it will evolve, and part of that evolution
will come from you. I want to hear from you.
I want
to hear about your successes and your setbacks - the
highs and the lows. Most of all, I want to know what
you want to know. Much of the ongoing power of
RumourMan will come from the synergy of our combined
experiences, information and knowledge. So take the
opportunity to communicate with your rumourman and
your fellow internet entrepreneurs. We'll all
benefit. We'll all move more quickly down the road
towards an automatic, ongoing and very impressive
internet income.
Note: This newsletter is transmitted by subscription
only. See bottom for removal.
(c) copyright Sam Odiaka
< http://www.oraifite.com > mailto:Sam@oraifite.com?subject=Rumour-News1
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Part Two: When Should You Buy Reprint Rights?
By Terry Dean
This is part two of our article from last week
about "Are Reprint Rights A Good Idea For
Your Business?"
1. Buy Reprint Rights To Get Started Online.
I bought a low cost reprint rights license to get
started online for the first couple of years. They
gave me a good foundation to start with. The
product was already done and I received sales
materials to go with it (I couldn't write an ad
worth a flip in the beginning).
You may find the same method will work for you?
There is one caution to keep in mind. Don't buy
something just because someone says it is the
best opportunity ever.
Avoid this type of hype when buying reprint
rights. As a beginner, try to find a product
you would want to buy yourself. Purchase the
retail version first, try it out, then purchase
the rights if you are still interested.
Owning a product that you bought rights to can
give you a good start. You don't have to worry
about writing ads at first or producing a
product. You can jump in, get your feet wet,
and start learning about online marketing. This
first product probably won't make you rich, but
it will give you experience for all of your
later projects!
2. Buy Reprint Rights For Back End Products
You have your first product out. It is making
money, but what about the backend? All direct
marketers know the real profits of business do
not come from your first sale to a customer.
They come from continually selling over and over
to the same customers.
You can expand your product line by purchasing
reprint rights to high quality products. This
will help you generate additional cash flow
from your prospects and customers.
In many cases, this is the better direction
to take than selling a product you bought
rights to up front. One of the reasons that
an author sells rights to his product is
to generate leads for other products they
sell. Very rarely, if ever, are you allowed
to remove the contact info of a product you
bought rights to. So, selling their product
does generate other backend sales for them.
For this reason, most experienced marketers
will purchase and use reprint rights for
backend products.
DON'T BUY REPRINT RIGHTS IF:
1. You Don't Have a Market.
Don't buy a $1,000 reprint rights package if
you don't already have a plan in mind to sell it.
Just because it is the most awesome book on the
planet doesn't mean it will sell.
The best situation is when you already have a
market lined up to buy from you, such as your
own newsletter list or daily traffic at your
site.
You should examine the product by buying a
retail version. Then, figure a way to sell it.
Then, buy the reprint rights. Finally, go for
master rights once the reprint rights have
started earning you a profit.
2. It is Outdated.
A lot of people don't offer reprint rights on
a product until it is already outdated. Instead
of updating it, they sell off reprint rights to
unsuspecting buyers.
I made this mistake myself in one case and
bought rights to a tape set which was badly
outdated. It cost me $2,000, but it wasn't
worth even a couple of hundred.
I was speaking to another experienced Internet
marketer recently and he told me that he bought
an $8,000 master rights package to a set of
CDs when he first got started online. Little
did he know at the time, the whole set was years
old and most of the information on them were
wrong now. It was a quick way to lose thousands
of dollars!
3. The market is saturated.
This danger will only usually occur for one
of two reasons...either rights are selling way
too cheap and everyone is buying them OR someone
buys rights to an electronic book and prices it
at almost nothing.
This again comes back to the point that
sometimes a bargain (especially dealing with
reprint rights) isn't a bargain at all. The
cheaper the rights are, the more likely the
product will be offered everywhere and at too
low a price for anyone to compete.
How to Find Resale, Reprint, and Master Licenses...
I have made references and have seen others
make references that the easiest way to find
reprint rights to products would be to do a
search for "reprint rights" on the search engines.
Well, guess what, I have never bought a reprint
rights package this way.
Most of the sites that come up when searching
for reprint rights aren't selling the types of
products you should be buying rights to. If you
could find them simply by using the search
engines, then everyone else could do the same.
You need to put a little more effort into it.
The mistakes I have made in buying reprint
rights came from using the search engines to
find them...every time. I was too desperate
looking for rights and a hyped sales letter did
the trick to finish me off.
Over half of my good reprint rights products
were purchased because I was a customer already
of the person I was buying from. I knew they
had good products which I could sell.
Several of my products were purchased by directly
soliciting the owner of them. They wouldn't have
any posting on their site about rights, but I
would send them an email and offer them cash of
$1,200 or so (whatever I thought I was willing
to pay). They would usually think about it and
email me back a counter offer.
Some would outright reject the offer. So, what.
It didn't hurt me any. For those who countered,
I either paid the counter price or went into
more haggling on price.
I have also heard of other methods. For example,
I have heard Ted Nicholas say that he has called
up publishers of older books and asked for
license rights to them. Sometimes if it is a
book they are done with, they would sell rights
for as low as $300. It all depends on what they
want.
If you make an offer, all you can receive is a
yes or no answer. So, go ahead and make an offer
to people. If your offer is high enough, the
greed factor might step in and bring you the
rights even if they never thought about it
before.
Also mention to them that you will leave all
information on the product exactly as it is,
so they will receive more leads for other
products they sell. Their name will be published
all over the Internet by you. So, they may
receive additional advantages of selling to
you besides the up-front cash.
---------------------------------------------
Terry Dean, publisher of Web Gold with over
40,000 subscribers:
http://www.oraifite.com/netb
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